Prior to turning to writing full time, Peter Jennings (known to his friends as PJ) spent his career in corporate communications running agencies handling marketing, advertising, branding, public relations and production of multimedia content, including videos, websites and social media elements. Clients included hundreds of top-ranked businesses of all types and sizes, from McDonald’s, Procter & Gamble, RBC, IBM, Coca-Cola, etc. to niche start-ups.
Following education at Upper Canada College (Canada's preeminent private school where he wrote and produced two ground breaking feature-length films), he attended Trinity College, University of Toronto, where he joined the campus radio station. This led to stints in on-air production and management with professional radio broadcasters in which he sharpened his keen sense of timing, audience response, communications innovation and production efficiency. Next, he took on creative and management roles as Vice President & General Manager at media companies owned by Rogers and Southam. Anticipating an entrepreneurial future, PJ assumed the role of Senior Producer at IBM Canada, thereby broadening his business skills and achieving greater exposure to U.S. and international markets.
"I think it's important to give back," he says. "I've been very fortunate in my life and I'm happy to help others where and when I can." PJ has been a Guest Lecturer on marketing at Centennial College in Toronto and at the Government of Ontario’s Self Employment Assistance Program (where the students voted him 9 out of 10 for effective teaching). He has served on the Boards of several charities, as well as chairing Boards, and provides pro bono marketing expertise to various not-for-profit groups. He also mentors members of his community who seek writing and communications advice. PJ has recently
become a volunteer at Gateway Learning Centre which focuses on improved literacy. He donates to charities and medical initiative organizations. More about contributions to wipe out ALS here.
In his leisure time, PJ enjoys regular visits with his son, two daughters-in-law, son-in-law and four granddaughters. Also part of the festivities is his rescue dog Macy (a lab/shepherd mix). When he's not writing, he delights in Serenity, his residence near Georgian Bay, Ontario, where activities include listening to cool jazz and symphony, singing, films, travel, cooking and spirited conversations with good friends. Life Is Good.
Following education at Upper Canada College (Canada's preeminent private school where he wrote and produced two ground breaking feature-length films), he attended Trinity College, University of Toronto, where he joined the campus radio station. This led to stints in on-air production and management with professional radio broadcasters in which he sharpened his keen sense of timing, audience response, communications innovation and production efficiency. Next, he took on creative and management roles as Vice President & General Manager at media companies owned by Rogers and Southam. Anticipating an entrepreneurial future, PJ assumed the role of Senior Producer at IBM Canada, thereby broadening his business skills and achieving greater exposure to U.S. and international markets.
"I think it's important to give back," he says. "I've been very fortunate in my life and I'm happy to help others where and when I can." PJ has been a Guest Lecturer on marketing at Centennial College in Toronto and at the Government of Ontario’s Self Employment Assistance Program (where the students voted him 9 out of 10 for effective teaching). He has served on the Boards of several charities, as well as chairing Boards, and provides pro bono marketing expertise to various not-for-profit groups. He also mentors members of his community who seek writing and communications advice. PJ has recently
become a volunteer at Gateway Learning Centre which focuses on improved literacy. He donates to charities and medical initiative organizations. More about contributions to wipe out ALS here.
In his leisure time, PJ enjoys regular visits with his son, two daughters-in-law, son-in-law and four granddaughters. Also part of the festivities is his rescue dog Macy (a lab/shepherd mix). When he's not writing, he delights in Serenity, his residence near Georgian Bay, Ontario, where activities include listening to cool jazz and symphony, singing, films, travel, cooking and spirited conversations with good friends. Life Is Good.
